Currently available for purchase
Brand Equity Studies
Oilfield Service Corporate
Drill Bits Suppliers
Well Logging, Testing and Formation Evaluation
Completions Technologies Suppliers
Drilling Systems and Technologies Suppliers
Production Services Suppliers
Pressure Pumping Services
Well Testing
Well Intervention Services
Marketing Effectiveness Studies
Global Marketing for Local Markets
Accelerating New Technology Adoption
Customer Satisfaction
Customer Experience and Brand Loyalty (Formerly Net Promoter®)

World Oil Business Confidence Index (PDF)
  Competing for talent in the oil patch (PDF)

Drawing Winners



Well Intervention Services– Brand Equity Study

Measures the familiarity, image, usage, satisfaction, performance on key buying factors and brand equity (ability to command a price premium) for major providers of workovers, recompletions, clean-out, isolation, stimulation, and perforation.

Baker Oil Tools
BJ Services
Halliburton
Schlumberger
Weatherford
and 1-2 others (TDB)

Does not include services run on coiled tubing.

 

 

 

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